Apple is introducing new tools on Apple Business Connect. These new tools will assist businesses in growing regardless of whether or not they have an actual physical location.

Apple has stated that it plans to empower businesses to show Apple users the best and most accurate information. With the new update, all companies can register on Business Connect to develop a visual brand identity. This helps with establishing the company's identity and connecting with its customers. Businesses can also register to show their brands off on the Phone and Mial apps. They can also customise the brand's logo through the Tp to Pay tool available on the iPhone.

In addition, Branded Mail enables businesses to show their logo as well as their brand name in customer emails. Thus the company's emails will stand out in comparison to the other emails in the customer's inbox. It should be noted that while businesses can register for Brnaded Mail, logos will only appear to the customers later in the year.

Apple Business Connect: More tools announced by Apple

Apple also announced Business Caller ID in the Apple Business Connect update. Through this tool, businesses will be enabled to sign up for a Business Caller UD which showcases valuable information about their brand. Details such as their logo, name and department show up on the incoming call screen as they call customers. This tool helps customers differentiate between legitimate businesses from spam and scam callers. The tech giant has stated that this feature will debut sometime next year.

Businesses can also decide on whether or not they want to show their brand logo when they receive Tap To Pay payments. Instead of the category icon, they can choose to show their logo instead. Customers can thus rest assured knowing that they are paying legitimate and trusted businesses.

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Image Credits: Screenshot Taken From Apple